Cosmic Green Candles implemented a marketing strategy focused on eco-conscious branding, digital engagement, and influencer collaborations. They emphasized sustainability in their messaging, using social media and content marketing to educate consumers about their eco-friendly materials.

Targeted ads and SEO optimization helped attract a niche audience interested in green living. Additionally, partnerships with eco-conscious influencers and strategic email campaigns boosted brand awareness and customer loyalty, leading to a 40% increase in sales.