North Andover Massage & Wellness implemented a strategic marketing approach focused on client acquisition and brand growth. They leveraged targeted paid social ads on Facebook and Instagram to reach local audiences seeking wellness services, driving appointment bookings and increasing brand awareness.

A strong referral program and introductory offers encouraged new client sign-ups, while email marketing and personalized follow-ups helped retain customers. Additionally, engaging social media content and community partnerships reinforced their reputation, leading to a steady increase in both new and returning clients.